‘Live folk music is dead’ (June 11, 2008)
Well if it is then there’s a plague of
zombies trundling round the UK
playing at clubs and festivals, and doing great impressions of being alive. The
problem is most of those (alive or undead) performing are reasonably well-known.
So perhaps it’s more accurate to state that ‘live performance is selectively
unwell’ or maybe when applied to that great mass of relatively unknown folk
artists it’s just ‘hard to resuscitate’. The statement should perhaps be that live
folk is fit and well but finding live folk can be hard. And unless you’re at
the peak of your career or about to ‘break’ then live performance opportunity
is hard to find.
So why is it hard for many up-and-coming
folk artists to get gigs? Perhaps there are not enough folk clubs. Perhaps it
could be that unless (a). you’re already known on your local folk club circuit,
or (b). you’re prepared to drive the length and breadth of the country for open
mic spots, getting gigs is just hard work. That’s got nothing to do with live folk
being dead, it’s because the artists concerned chose a genre that many pubs and
most clubs often ignore.
Think about it. Without much effort you can
find dozens of rock and blues pubs and clubs; jazz pubs by the cartload; and a
hideous rash of disco / karaoke pubs and clubs. Apart from that, there ain’t a
lot left. Now that may be because musical styles other than folk are more
popular or it may be because there are few publicans and club managers
interested in folk. Whatever the reason, it is hard to get gigs if no one knows
who you are.
Now that brings up an intriguing point. If
no one knows who you are, how do you get an audience? Of course, there will be
the artists’ friends and family – that little close community that will always
listen and happily buy your first poorly recorded, ‘home-made’ CD. But how do
you reach a wider audience? Most certainly the Internet has opened doors in
fact its opened doors that did not exist before the arrival of the Web.
Everyone has heard about pop bands that have gone from nothing to overnight
success simply by being a ‘web-based phenomenon’ – what a hideous phrase.
Then there is the opportunity presented by
social networking. That is the ability for artists and audiences to communicate
via specific Internet interaction sites. Typically, such sites were artists
talking to artists, but increasingly promoters, independent record companies
and e-zines are using them too. Prime among such sites is My Space. It has
enabled even the most humble of bands, songwriters and singers to place their
music into the public domain – albeit by the ether – and broadcast themselves.
Mind you it doesn’t translate into live performance. Unless you consider You
Tube, which also carries an increasing number of artists’ videos to be live. Many artists that I know often bemoan the state
of the open mic spot. It’s considered a stage you have to go through to get
heard but many believe that stage goes on far too long. It seems to them that
they should receive the recognition they deserve and not have to constantly
‘prove’ their worth as a folk artist. Many also state the reason they write and
play music is to perform, to let other people hear what they have to say and to
‘feel’ the reaction. That of course, is something no ether-based vehicle can
achieve.
So is folk a style that makes it doubly
hard to find gigs and perform your art? Not certain, but one thing is sure,
there are an awful lot of extremely good folk artists apparently condemned to
obscurity and that’s a damn shame. So the next time you find yourself needing a
band to fill a gig, swing back through your open mic list (what do you mean you
don’t keep such records?) and make a telephone call.
You could help to launch
the next great folk artist, alternatively you could just help to keep music
live. And that’s great.
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